Workshop seminar for the participants of the National Exposition of Belarus at the Seventh China Import Expo in Shanghai
9 October 2024

On October 9, under the auspices of Belinterexpo, the organizer of the National Exposition of the Republic of Belarus at the seventh China International Import Expo (CIIE) in Shanghai, the BelCCI, together with its Business Training Center, held a workshop seminar for representatives of Belarusian enterprises, organizations and government agencies involved in the work of the pavilions of the Republic of Belarus.The event was a part of the complex of preparatory activities for participation in the international exhibition forum.

The main topic of the event was the efficiency of Belarusian enterprises and companies in the market of the People's Republic of China, which generated a pool of questions with the participation of invited experts and speakers, who offered practical cases and actual practices to ensure the exposition activity, analyzed a number of specific areas, legal and logistical aspects.

Opening the event, Mikhael Miatlikov, Chairman of the Belarusian Chamber of Commerce and Industry, noted the importance of dialogue interaction between the key links: organizers, curators and participants of the upcoming exhibition event in Shanghai, and thanked the Chinese side for its support in the implementation of promising opportunities for Belarusian participants.

He spoke about the scale of the upcoming exposition and urged the participants to fully utilize the potential to expand their international activities.

Director of the Unitary Enterprise Belinterexpo Natali Kurash emphasized that the preparation for the national exposition is a systematic work, during which the conceptual basis for the stylization of the Belarusian exposition is being worked out. Among other things, Belinterexpo specialists are cooperating with Chinese experts in order to present the potential of the Republic of Belarus at the largest exhibition forum in Shanghai as efficiently and correctly as possible.

The geography and calendar of international exhibition events in China for the coming year 2025 has tripled. In addition to Shanghai, exhibitions are planned in such regions as Shenzhen, with SIAL Shenzhen exhibition, and Haikou, with China International Consumer Products Expo.

The workshop events allowed the participants to get detailed information, record current trends in the organization and preparation for exhibition events.

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